STAND WITH US ON OUR MISSION
To fight global hunger with scalable, transparent and locally-led nutrition systems, powered by spirulina and driven by dignity, innovation and collaboration.
Our story
823 million people go to bed hungry, not just for food, but for nutrition that sustains and empowers.
Our CEO and a former news cameraman, Pete Henderson, witnessed firsthand the limitations of emergency food, requiring cooking, water, providing glucose spikes, or not reaching the right community.
This inspired him to surround himself with experts in their fields to create a global social enterprise focused on scalable, nutritious, transparent, and local food systems.
We believe that together, we can EAT-2-GROW and make a vibrant, nutritious world powered by real FOOD.
With our partners, we’re laying the foundation for a resilient localised world where every meal nourishes, sustains, and empowers communities for generations to come.
Meet the Core E2G Team
Our Values
Dignity Through Nutrition
We believe that every person deserves access to nutritious food that sustains, empowers, and restores dignity, not just survival.
Sustainable Empowerment
We don’t just feed people; we build capacity through local microfarms, education, and enterprise to create lasting change.
Innovation with Purpose
We design bold, scalable solutions, including development and upliftment programmes, FOOD bars that provide instant impact, and a platform that delivers transparency to donors to meet the evolving needs of a hungry world.
Transparency and Integrity.
We commit to showing every donor, partner, and stakeholder where their impact goes. We also operate with full transparency to deliver conversations of growth.
People First, Always
From the field to the boardroom, we prioritise human impact led by lived experience, compassion, and a global commitment to a more nourished world.
Meaningful Collaboration
Collaboration is the only way we will end global hunger. We can learn from one another and build systems that empower communities to not just survive, but thrive.
E2G Advisors
E2G Ambassadors
We are so grateful for our growing team of dedicated E2G Ambassadors based all around the world. With their help, E2G FOOD is able to further its mission to reach more regions with nutritious food and uplift and empower communities across the globe.
Manal Abu Al ula - Saudi Arabia Goodwill Ambassador
Firas Alsamaraie - Jordan